Omniture SearchCenter and MSN AdCenter
By Craig Danuloff
Omniture SearchCenter version 2.2 ostensibly offers support for MSN AdCenter, but when you try to enable your AdCenter account you're asked for an API-Token which it turns out is only available by request from MSN (you won't find word of it in the AdCenter interface or even on Google).

I don't know yet how easy or hard it is to get one - the word is you have to have a sufficient monthly spend on MSN. BTW: This fact doesn't appear in the SearchCenter User Guide (v2) or the KnowledgeBase.


