Job Opening: Paid Search Marketing - Philadelphia
By Craig Danuloff
Another day another open position. Commerce360 is looking for experienced paid search marketers to help manage client campaigns on Google, Yahoo, MSN, and the other PPC engines and platforms including the shopping engines.
Despite what BusinessWeek says, paid search campaigns are still in huge demand and we work hard to create competitive and profitable campaigns for our clients - be they large or small. This includes best-practice techniques for keyword selection, creative development, bid strategies, landing pages, and extensive analytics and analysis.
If this is the world you love, and you'd like to work on significant campaigns in an environment that values results - we encourage you to contact us to discuss this position.
Here's the link to this job on CareerBuilder - or read the complete posting below.
{See a full list of currently open positions in our Philadelphia area office.}
Are you a genuine paid search marketing guru? Do you know Adwords and Overture inside out as well as all the real-world tricks and strategies that turn everyday ROI into stunning profitability? Are you at heart a strategic thinker who loves to use analytics to prove to the world that you were right all along? Would you like to help drive the development of a serious paid-search practice and work with equally advanced practitioners of organic search, affiliate marketing, web site analytics, and other related services?
Commerce360 Inc. provides complete online marketing services including paid search program management. We help drive the complete online marketing programs of our clients, working with them to define the strategic direction and then taking responsibility for program execution and delivering measurable results. Fortune 100 companies and leading internet retailers work with us because of our deep expertise in all of the disciplines online marketing and our ability to deliver business results.
We’re looking for an experienced PPC expert to join our team. Our ideal candidate is someone with 3+ years of experience building and managing significant paid search programs on Google, Yahoo, and MSN, with skill at each component of program development and management including keyword selection, ad-text development, bid strategies, optimization, and analytics and reporting. More importantly we need someone with a passion for search marketing and a strong desire to deliver great results as measured by ROI and revenue growth.
RESPONSIBILITIES
- Design and execution of paid search campaigns on primary and secondary search engines.
- Research and Development of keyword and phrase lists and negative keyword lists.
- Organization of keywords into campaigns and ad-groups for maximum impact.
- Development of a range of text-ad creatives to drive highest possible CTR of qualified traffic.
- Optimization of campaigns using all available data and analytics software.
- Participation in development and critique of landing pages and customer experience.
- Superior client services including both reactive and pro-active communications.
- Execution of the required operational and reporting procedures to support business growth and client satisfaction.
REQUIRED QUALIFICATIONS
- Minimum 1-3 years of heavy pay-per-click campaign management
- Solid technical web experience including HTML, JavaScript, and CSS
- Experience in one or more advanced web site analytics packages (Omniture, Coremetrics, HBX, etc.)
- Excellent written and verbal communication skills
- Demonstrated ability to operate and make decisions in a fast-paced and high-pressure environment
- Serious passion and personal interest in measurable online marketing and technology
Commerce360 Inc. is a fast growing online marketing services company. We provide strategic and tactical online marketing support to a wide range of companies located throughout the U.S. The position is in our Plymouth Meeting PA offices, and will require occasional business travel across the U.S. Learn more about us at www.commerce360.com.
To apply, please send a cover letter and resume to jobs /at/ commerce360 /dot/ com
